Luca Majocchi is CEO for Emilceramica, one of the market leaders in the ceramics sector, with manufacturing in Italy and Ukraine. His previous professional experiences include: have worked in 1986 at the Pirelli Group, 1991 at McKinsey & Co, 1996 in Credito Italiana where he became General Manager in 1999. In 2000 he went on to Capogruppo Unicredit, where he became General Director in 2002 and in 2003 became CEO of Unicredit bank. From the end of April 2003 to 2009 he was CEO a Seat Pagine Gialle. After an experience at Spencer Stuart, from 2012 and on he acts as CEO for the Emilceramica Group. Throughout the years he has been a member of the ASPEN Institute Italy, the Circle of Benefactors of the International Symposium of the University of St. Galle and the Bill Clinton Foundation. He obtained his B.A. in Physics at the University of Milan and a Master in Managerial Engineering at the Politecnico University of Milan.
ELECTIVE – Small and Medium Enterprises (SMEs) played a key role in leading Italy to reach the worldwide podium of the most competitive manufacturing countries. The Italian talent, customized according to a sector hyper-specialization approach, has to measure with the changes occurring globally in these years: ‘Western’ economies pay for the low increases in productivity, whereas the ‘emerging’ ones are accelerating with significant impacts on consumption levels. How can our SMEs compete and establish themselves in markets characterized by larger sizes than those they are accustomed to? Are the design and production performed in Italy still of value or should they become global too?