Greening your Business

The course “Greening your business. Embedding sustainability into business model innovation”  aims to disentangle the links between sustainability, business value creation, and innovation and, at the same time, overcome several shortcomings of current economic systems, such as the depletion of natural resources and social externalities. Participants will learn the opportunities of sustainability-oriented business models with regard to creating competitive advantage. The course will cover key approaches and frameworks for designing new business models or reconfiguring existing ones. Insights will be offered on how to implement sustainability-oriented business models and translate them into tangible outcomes. Also covered will be how to create a monitoring framework to assess progress related to the implementation of the new or reconfigured business model. The course is preceded by an e-learning module, aiming at letting the participants familiarize themselves with the key concepts and work assignments. The course will be especially dedicated to:

  • Themes delegates
  • Climate-KIC Partners delegates, with special attention to private companies and SMEs
  • RIS delegates, with special attention to private companies and SMEs
  • Delegates of SMEs external to the Climate-KIC network are also welcome, we expect from them good examples/cases to work on and share with the others, in order to enrich the learning opportunities for the whole group

In partnership with Climate-KIC


Matteo Mura

Matteo Mura

Professor of Business Engineering - University of Bologna
matteo.mura@unibo.it

Structure

The course will open up with two distance learning modules dedicated to engage participants by exploring their business cases (Module 0) and to introducing topics related to transition thinking (Module 1).

The distance-learning will be followed by an in-presence module (Module 2) 2.5 days long that will focus on analysing transition thinking applied to participants’ own cases, designing and implementing green business models. A follow-up session is also planned six months after the course.

The distance-learning module will take place from 2 to 6 October. Lessons will take place on the following dates:

  • 18 october 2017: from 2 P.M to 6 P.M.
  • 19 october 2017: from 9 A.M to 6 P.M
  • 20 october 2017: from 9 A.M to 6 P.M

 

After the course participants will:

  • Understand what sustainability-oriented business models are and why they are important;
  • Be able to apply key approaches and frameworks to design new business models or reconfigure existing ones;
  • Be able to implement sustainability-oriented business models and translate them into tangible outcomes;
  • Create a monitoring framework to assess progress related to the implementation of the new or reconfigured business model.

It is proposed to have a follow-up meeting with Education team/Leads/Ops for sharing feedback and discussing how to further develop the course for different targets/needs.

COURSES

Distance learning (3 weeks before the in-presence course):

  • Introductory webinar
  • Sharing key information and analysis of participants’ cases


Distance learning: 2 weeks before the in-presence course

Topics of the day:

  • The Transition Agenda: systemic approaches to sustainable business and value creation
  • Socio-technical system
  • actor-newtork mapping and analysis
  • multilevel perspective on system innovation
  • strategic niche management
  • role of business models in stimulating transitions


Day 1  - Transition thinking

  • Working on participants’ cases (coaches interact with participants on their own cases)

Day 2 - Sustainability-oriented business model design: Key concepts and real life cases.

Working on participants’ cases/business ideas.

Topics of the day:

  • Business model and business modelling;
  • How to translate sustainability into BM;
  • BM Design and BM Reconfiguration;
  • A maturity model for sustainability-oriented innovation

Day 3 – Business model implementation

  • Presentation of experiences
  • Working on the participants’ cases

Topics of the day:

  • BM implementation
  • Tools and techniques helping participants design a new or reconfigure existing business model into a sustainability-oriented ones
  • Stakeholders mapping
  • Performance measurement and management systems
  • Integrated Reporting and Disclosure.


Distance module: Follow-up (6 months after the course) Follow-up module available to all participants in order to collect feedback from them and providing suggestions on how to improve Implementation roadmap: assess whether the targets developed during the course have been reached or not. Collection of motivations / reasons for the results, success factors, critical issues. Analysis of cases and feedback from experts. Key topics: Measuring Impact - How do participants take advantage from the lesson learnt? - Which impact in their daily work? - Which impact on their organizations?

Learning method

Networking

COMPANIES

ACCENTURE ANSALDO STS C.A.A.B CASSA DEPOSITE E PRESTITI DALLARA AUTOMOBILI DHL E.N.I ECOLOGIA SOLUZIONE AMBIENTE ENEL GREEN POWER ITALY G20 FOUNDATION GRUPPO COESIA GRUPPO FIORI GRUPPO SECI HEINRICH BOLL STIFTUNG HERA KUEHNE NAGEL LANDIRENZO LATTANZIO GROUP MOSSI GHISOLFI SAIPEM

FEES

The course fee is 800 Euros, lower fees are available, please look at the KIC’s website.

To register please follow the procedure on KIC’s website at this link

CONTACT US

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REQUIREMENTS

To register please follow the procedure on KIC’s website at this link

APPLICATION PROCESS

FAQs

Faculty

Faculty members at Bologna Business School work together offering outstanding teaching standards. An international and interdisciplinary approach is guaranteed by a joint team of distinguished national core professors, adjunct, visiting professors, guest speakers and top managers.

CONTACT US

Gianmarco Ghetti
Gianmarco GhettiCollaboratore Didattico

Phone:
051-2090143

Email:
openprograms@bbs.unibo.it

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