The Global MBA in Design, Fashion and Luxury Goods aims to strike a balance between creativity and business in the management of luxury companies, by providing managers and entrepreneurs with the know-how gained from Italian excellence.
In-depth analysis of fashion and design business models in different industries enables students to combine product knowledge with luxury management-specific managerial approaches, providing vision and an operational capacity for international expansion.
Thanks to a close relationship with Italian companies that act as international symbols of high quality, the program focuses on the practical aspects of fashion and luxury management.
This course has the potential to make a great impact on the professional and personal futures of young managers. Via trajectory analysis, students will examine the characteristics of market segments with the greatest international value, focusing in on the steps necessary to achieve their ambitions.
The Global MBA in Design, Fashion and Luxury Goods is a 12-month, full-time program. Over the course of the first term, classes will focus on general management and during the second term, students will study specialized subjects. International faculty-lead classes are accompanied by a number of managerial guest speakers, alongside participation in a business laboratory and analysis of real-life cases. This is followed by 500-hours dedicated to an internship at a leading company in the field of design, fashion and luxury goods, or an entrepreneurial work project. Classes made up of students from a wide range of geographical origins, cultures and global perspectives help to enrich this experience with additional stimulation and opportunities for open discussion.
The tradition of luxury requires new skills to deal with international growth; get in touch for more information.
Director of Studies
" At the heart of luxury there is artisanship, creativity, people, passion, cultural heritage, understated elegance, all this is “Made in Italy”. We undertake projects with companies to help develop your future career and teach you about the link between the self-awareness of Renaissance tradition and the capabilities needed to compete at the global level in contemporary markets "
AVERAGE WORK EXPERIENCE
Yu Tang – China
Marketing & Communications Intern - Perini Navi
Global MBA - Design, Fashion & Luxury Goods (A.Y. 2016/2017)
"Born and raised if China, I witnessed the country’s transformation from the world’s largest manufacturer to the fastest growing consumer of luxury & fashion goods. I was always fascinated by Italian design excellence and had a true passion for interpreting and sharing the modern and high-quality lifestyle of Italy. BBS is not merely a beautiful campus, but also a dynamic international community. I still believe that living in a modern society, only globalization and interdisciplinary cooperation can bring us to the next level. While I enjoyed strolling around Bologna with my international squad of colleagues, within BBS, life is more exciting. Here we met with prominent professors, top executives from world famous groups and outstanding politicians. I even had the chance to co-host an Innovation Talk of Former Italian Prime Minister, Mr. Enrico Letta. It turns out that the education I received here has deepened my understanding of cultural differences and business trends, this has been a great advantage to advancing my goal of linking the west to the east in the fast changing Fashion and Luxury industry."
Beatriz Chavez – Mexico
Social Media - Motion Global Limited
Global MBA - Design, Fashion & Luxury Goods (A.Y 2016/2017)
"In my search for an Italian Institution that could provide me with the solid knowledge and experience needed in my professional career, I found BBS as a good opportunity to grow. It was a challenging year with big changes in my life but I found something new to see or do every single day. Being a BBS student is all about the different experiences that you have the opportunity to acquire: visit different companies, listen to important public authorities, engage with international professors and get access to the best business network in Italy. It has developed my hard skills like finance and management but also provided a new approach to my soft skills thanks to a very international environment."
Madara Kalveite – Latvia
Global PR & Communications Manager – PINS.co
MBA - Design, Fashion and Luxury Goods (A.Y. 2012/13)
"After more than 7 years of work experience in various fields such as marketing and finance, the objective behind obtaining an MBA was to change my career path. I assumed that the studies would be very heavy and they were of course hard, but also mind-blowingly entertaining. Having professionals as professors made each assignment a game. We were able to have a sneak - peak into some of the most important fashion and luxury goods houses, such as Gucci, Bulgari, Lamborghini, Berluti and many more.
The Global MBA has helped me not only grow academically and professionally but also has helped to develop my network in the Fashion and Design industry. More than anything, this year offered incredible experience to work in groups and individually with people literarily from all over the world.
I completed my internship in the jewelry company Giovanni Raspini after which I am continuing to work in the company as sales and marketing manager for the Baltics and Scandinavia."
Theodoros Mallas – Cyprus
Global Social Media and Digital Marketing Project Manager, Diesel
MBA - Design, Fashion and Luxury Goods (A.Y. 2013/14)
"BBS has offered more than what was promised. Besides the high academic level, BBS offered a direct interaction with industry leading professionals providing insights and tools that help not only to survive but thrive and excel at your new positions post-courses."
The Master’s degree is a 12-month full-time program including 518 hours of class activities, 1300 hours of individual and group work and a 500 hour internship.
The academic portion is divided into three terms. During the first term students will study the fundamentals of general management, while the second and third term will concentrate on the specific subjects of each track (please, find further information about the courses in the section ‘Courses’ below).
I Term: September 2018 – December 2018
II Term – III Term: January 2019 – May 2019
The three terms are followed by an internship period of 500 working hours. The internship can be carried out at various companies and agencies in Italy or abroad. The internship serves as an opportunity for students to put into practice the theory and techniques learned during the three academic terms. The internship will allow students to obtain hands-on experience by working on management strategies, analyzing business operations, and creating solutions to real problems. Students are encouraged to make the most of the internship opportunity and to learn from the professionals they will be working with.
At the end of the internship students will be required to submit a ‘Final Report’, which they will present to the Director of Studies showcasing their activities and analyzing the theories and lessons learned during the program.
Students who are interested can also choose to take an extracurricular course of Italian.
The goal of this course is to introduce students to the Italian design world. Particular attention will be paid to its origins, main characteristics, and inclinations. The course will elaborate on various themes that are typical of different areas of design implementation. The course will be divided into three parts: Italian Design Identity, Testimonies, and Examples & Methods.
Participants in the program will actively work on business development concepts during a project that does not merely entail the practical application of theoretical issues but a “learning by doing” project, during which they will discuss, analyze and work with a hands-on approach. Participants in the project will be led by a manager in order to develop a real-life challenging long term project of business redefinition, launch and development, where not only the analysis is important but also planning for the implementation stage.
This course provides an introduction to business planning concepts and the tools necessary to set up new businesses. Corporate entrepreneurship as well as various start-up cases will be developed.
This course will provide a framework within which to study factors that lead to success of top brands in competitive markets. Furthermore, practical tools will be provided to design and launch brands, including the ability to develop a successful marketing strategy, as well as communicate and maintain a specific reputation.
The course provides a framework for understanding and analyzing investment and financial decisions of corporations. Lectures and readings provide an introduction to present value techniques, capital budgeting, capital structure decisions, corporate cost of capital, initial and seasoned equity offerings and an introduction to corporate risk management. Most of the topics presented during the course will also be analyzed and studied using a case study approach.
This course provides the core of corporate strategy through the identification of a superior competitive position, the analysis of a strategic situation and the creation of a proper organizational context to ensure the chosen strategy is the most effective one. Through the analysis of real-world cases, participants develop analytical skills that help them to acquire practical experience in dealing with strategic issues. The course aims to provide an understanding of the basic principles and practices of strategic management. It will develop a dynamic approach to competitive analysis and business strategy that is well suited to today's turbulent competitive environment.
This course provides an understanding of the role of culture in management and organizational processes in today’s inter-cultural business world. After an initial theoretical introduction to the concept of culture, the course will analyze its relevance to organizational issues such as: human resources management, cross-cultural communication, team-work, motivation, and negotiation.
This course explores the different types of operations, marketing and finance used in perfumes and eyewear industries. Special attention will be given to vertical integration, branding and licensing policies and to channel management and channel development activity.
This course introduces the main concepts of financial and managerial accounting. Financial accounting covers accounting notions, principles, and the structure of the three main financial statements. It also includes profitability and financial performance analysis. Managerial accounting includes basic cost concepts, cost behavior patterns, and the use of managerial accounting data for decision-making, management control systems and performance measurement systems. Particular focus is placed on intangible and intellectual capital measurement and reporting, on non-financial performance measurement systems and strategic cost management.
This cycle of seminars constitutes a unique occasion for the MBA students to meet and interact with key leaders of the global economic, social and political scene. These series of lectures, especially designed for the MBA class, reflects the main goal of the Program, which is to link theories and practice.
This course examines macroeconomics in open economies that are linked by trade, capital flows, and monetary policies. The goal is to provide a framework for understanding current events affecting the world economy. The participants acquire the analytical tools needed to examine the financial performance of economies, balance of payments problems and policy, the causes and consequences of exchange rate movements and the implications of macroeconomic relationships between countries.
This course will focus on: logistics in commercial relations (especially in intercontinental operations), customer service levels, and distribution costs.
The course focuses on the organization of a company, identifying its characteristics and exploring the strategic design for working in and managing such an organization. The topics covered are focused on specific elements of organizational design linking them to the overarching organizational design system. This course will provide the analytical tools needed to handle the complexity of organizational design in the face of an increasingly globalized and fast-changing business environment. This course also addresses human resource issues from a strategic perspective and will concentrate on the development of concepts and strategies that may increase your effectiveness in developing policies and practices, enhancing the value of the people taking part in your organization.
The objective of this course is to analyze the main trends in innovation and production of luxury vehicles by discussing with industry experts and visiting production and research sites. Vehicles are usually classified broadly by what is used to apply steering and drive forces against the ground of the water: wheeled, tracked, railed, skied; in fact we apply a different segmentation, according to customer experience and needs, thus we analyze the characteristics of luxury vehicles as a blend of technical content and hedonic experiences.
The objective of this seminar is to provide a general understanding of what general management consulting is and the skills it requires. Students will be exposed to the main consulting frameworks and methods; consulting project activities and situations using business cases; and meet practicing consulting professionals from a variety of firms. As an integral part of the course they will also learn the basic tool required to organize and develop a business plan.
The course focuses on the main concepts of marketing management, analyzing both strategic marketing and mixed marketing activities. Specific topics covered are consumer behavior, the buying process, segmentation, product positioning, relationship marketing, branding at national and global levels, mixed marketing activities and investments such as pricing, advertising, and channel management. Participants will be able to plan a marketing strategy for an existing or new product and take it to the mixed marketing stage.
The main purpose of the course is to give students an introduction to the key analytical tools necessary to effectively pursue the core courses. The course provides a survey of fundamental tools for analyzing financial and managerial problems including time value of money, elements of financial analysis, discounting, data analysis and basics of statistics and econometrics.
The main aim of our teaching staff is to first lay down a solid foundation of theory and then to build on this foundation by introducing more practical aspects. This method will enable our students to confidently enter the work environment of the industry, ready to manage a variety of scenarios.
The teaching staff will help you develop your understanding of these concepts and techniques through the use of lectures and seminars; group projects and company visits; guest speakers and case studies; videos and presentations; as well as individual assignments and assisted private studying.
The courses are structured to give the maximum freedom to learn to the students and allow the professors to teach and assess the students in the best way possible. Assessments can take the form of individual/group presentations, projects, oral and written exams as well as, of course, class participation.
Creating employability is one of the primary goals of our MBA program which is achieved through systematic career development approach as well as an ongoing effort to effectively align the professional projects of our students with the needs expressed by businesses.
The internship acts as a perfect professional springboard, especially considering the fact that just six months after graduation, Bologna Business School has historically achieved a 97% placement.
The Career Development Department will help participants pursue their career goals and will support them throughout the job seeking process. This specialized department is dedicated to career exploration and fulfillment. A qualified career counselor will assist students with a variety of services and resources including job searching strategies, interview skills, resume development, career/personality assessments and much more.
Career Development Sessions
A dedicated career development session is held as part of the initial work placement program. This workshop is focused on managerial employability, an overview of successful tips for interviewing as well as arranging mock interviews.
Throughout the academic year, counselors will explore and evaluate the students’ education, training, work history, interests, skills and personal traits to assist in choosing a career.
Students can make individual appointments with a career counselor to help identify and explore personal and professional goals, overcome confusion, and to aid in decision-making when choosing a career.
Over the years, our partners have been constantly involved in various academic activities that structure our MBA program. Companies belonging to our network take part in project works and master lectures; they actively contribute by engaging with students through guest lecture sessions and organizing company visits. Our partners are our primary supporters: they sponsor the various MBA tracks, host the students’ internships and provide professional opportunities for graduate students.
A special thanks to our valued corporate partners involved in the Design, Fashion and Luxury Goods Track:
BERLUTI BORBONESE BOTTEGA VENETA BRUNELLO CUCINELLI BULGARI USA BURBERRY ROMANIA CAVALLI COCCINELLE DIFFUSIONE TESSILE - MAX MARA DIOR NY DUCATI FENDI FERRARI FIAT FURLA GABS GIOVANNI RASPINI GLASS/ROMEO GUCCI GUZZINI/TEUCO INDITEX LAMBORGHINI LIU-JO LOUIS VUITTON LUISA VIA ROMA LUXOTTICA MANDARINA DUCK MASERATI MONCLER MONNALISA OROBIANCO PIANEGONDA SAFILO SERGIO ROSSI TECHNOGYM VERSACE VIABIZZUNO WP LAVORI IN CORSO YOOX ZANOTTI - VICINI ZEGNA ERMENEGILDO
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The tuition fees for the Global MBA Program are 27,000 euros (VAT free) to be paid in three installments (the first installment is due upon enrollment).
The fees include participation in the Master, all the study material which will be made available through the online platform, and access to the services and facilities of Bologna Business School, such as: a personal account for the BBS Wi-Fi, use of the PCs in the Computer Lab, access to the study areas, access to the internal gym and special rates for the School restaurant. Furthermore, the fee gives participants the right to take advantage of supporting activities of the School, such as the language courses and the master lectures by invitation.
Free parking on the BBS campus is also available to students.
In addition, University of Bologna Student Card grants access to all of the university facilities including more than 100 libraries (also consist of online subscriptions and databases), the three city center canteens and all university student related discount offers. Further information regarding these facilities can be found on the University of Bologna website: http://www.unibo.it/en/services-and-opportunities/index.html.
Thanks to the agreement between Bologna Business School and Intesa Sanpaolo, participants are eligible to apply for “PerTe Prestito Con Lode”, a long-term and low-interest honor loan.
Download the description document here.
Bologna Business School offers both full and partial scholarships for participants of the MBA. All applicants are eligible to apply regardless of their nationality. Scholarships are merit-based (both academic as well as professional merit) and cover tuition costs only.
The Global MBA offers scholarships of:
AFRICA SCHOLARSHIP PROGRAM
BBS and the Foundation for World Wide Cooperation grant the Africa Scholarship Program for the Academic. This Program aims to facilitate the participation of young bright talents from Africa wishing to pursue an MBA and contribute to the social and economic development of their Continent.
In order to apply it is necessary to have:
This Master is open to all applicants with a Bachelor’s degree obtained at least two years before the enrollment deadline of each round. There are two rounds of admissions, the first round will be open for applications until March, 2018. The second round will close in June, 2018 The two rounds are open to candidates of all nationalities.
Four easy steps to begin with:
Documents that must be sent:
*NOTE: Students possessing a degree obtained outside the EU must submit legal recognition of their qualifications for the purposes of enrolling in the program, which is issued by the competent Italian Diplomatic Representation in the country in which the degree was obtained (Declaration of Value or Statement of Equal Value). Candidates with degrees obtained within the European Union may request a European Diploma Supplement directly from their Universities. The Declaration of Value does not necessarily have to be submitted before the application deadline. You can safely submit it later on should there be a lack of time. The Conditional enrollment form mentioned in the list above can se submitted in the mean time.
Admission to the program is subject to the positive assessment of the candidates’ individual interview and qualifications (e.g. curriculum vitae, GMAT/GRE, reference letters, etc.). The admission board, consisting of Bologna Business School faculty members, reviews the applications on a rolling basis. Candidates will be contacted by an admission team member as soon as their application has reached Bologna Business School.
In line with the number of available places, admission to the program is granted according to the applicants’ position in the list of qualified candidates, drawn up on the basis of the total score awarded at the end of the admission process. Students who achieve positions of merit in the final list of admitted candidates may benefit from full or partial scholarships. All students are eligible to apply for a special long-term and low-interest honor loan.Download Application Form
The documents are:
- MBA Application form (signed)
- Enrollment summary sheet (Studenti Online registration - signed)
- Copy of the payment of the 60 euro fee
- Curriculum vitae (in English)
- Letter of motivation (in English)
- Copy of ID card or passport
- One Passport photograph
- Copy of the degree certificate giving the final score, exams and grades*
- Two letters of reference in English (optional)
- Certificate demonstrating knowledge of the English language (optional)
- GMAT (or GRE) scores (optional)
*For candidates with foreign degrees:
- Degrees from the EU: You'll have to request a European Diploma Supplement from your university.
- Degrees from outside the EU: You'll have to request legal recognition of your degree (Declaration of Value / Dichiarazione di Valore) in order to be admitted to the program, which is issued by the competent Italian Diplomatic Representation in the country in which the degree was obtained.
If you want help with the online registration then contact us and we will be pleased to send you a detailed set of instructions.
Faculty members at Bologna Business School work together offering outstanding teaching standards. An international and interdisciplinary approach is guaranteed by a joint team of distinguished national core professors, adjunct, visiting professors, guest speakers and top managers.
Full Professor of Corporate Finance
University of Bologna
Associate Professor of Corporate Finance
University of Bologna
Assistant Professor of Business Economics
University of Bologna
Full Professor of Political Economy
University of Bologna
Full Professor of Business Administration
University of Bologna
Founder and Director
Valeria De Fiore
Associate Professor of Entrepreneurship and Innovation Management
University of Bologna
SiSport - Tre Cuori
Senior Consultant, Intercultural Business Competence
Vice President Global Marketing
Corporate JWA Sales Training Senior Manager
Consultant and Adjunct Professor of Economics, Marketing and Statisctics
University of Bologna
Associate Professor of Private Law
Università di Bologna
Full Professor of Marketing
University of Bologna
Professor of Strategy
COPPEAD Graduate School of Business, Federal University of Rio de Janeiro
Associate Professor of Business Economics
University of Bologna
University of Bologna
Giovanni Battista Vacchi
Partner and Head of Italian Corporate Financial Strategy
Ernst & Young
Associate Professor of Marketing
University of Bologna